PRSA SD/IC Announces APR Scholarship

Scholarships of up to $250 each will be awarded annually to APR or APR+M candidates 

The PRSA San Diego/Imperial Counties Chapter is proud to announce the launch of an APR Scholarship program in recognition of the 50th anniversary of the accreditation program. This scholarship seeks to encourage and help qualified public relations professionals in San Diego and Imperial Counties to pursue their Accreditation in Public Relations (APR) by providing financial assistance and resources.

APR Scholarship Guidelines

The chapter APR scholarship program seeks to encourage and help qualified public relations professionals in San Diego and Imperial Counties to pursue their Accreditation in Public Relations (APR) by providing financial assistance and resources.

Scholarships of up to$250 each willbe awarded annually to APR or APR+M candidates who have, at minimum, successfully advanced from Readiness Review. The number of scholarships awarded each year will be annually determined by the chapter board.

The $250 is designed to offset a large part of the $385 examination fee. While recipients will have paid the full $385 APR fee upon application, the scholarship, in addition to the $110 rebate from PRSA (upon completion of the APR exam) will result in candidates being out of pocket $25 for the exam costs. The $250 scholarship will be paid to candidates after they have taken the computer based exam.

Recipients must be current San Diego/Imperial Counties chapter members, reside in PRSA SD/IC geographic territory and meet all requirements of theUniversal Accreditation Board APR Application process (www.praccreditation.org).

Mode of application will be by a letter to the chapter APR committee that addresses criteria as set forth below.

Letter of Application

    1. The letter must be no longer than two pages, double spaced (12 point type).
    2. It must be submitted by December 31 of the year in which you successfully advanced Readiness Review. Scholarships will be awarded each January for the previous year.
    3. The letter must be emailed in pdf format to daily_michael@bah.com with a subject line APR Scholarship Application.
    4. The letter must address the following:
      • Why are you pursuing your Accreditation in Public Relations?
      • Explain briefly why you feel that the APR is important to the public relations industry.
      • Provide a brief professional biography and address your involvement in PRSA or other professional activities.
      • Address whether your employer is covering any of your APR application costs? If so, please indicate the percentage of the fee that is being paid by your employer, either directly or through reimbursement.
      • Describe any special situations that may strengthen your application for this scholarship
      • Do you currently have an APR in the chapter who is mentoring you in the process? If so, please provide contact information.

Selection Process

The APR committee will serve as the selection committee and will make recommendations to the Chapter Executive Committee.  The Executive Committee will make the final determination of scholarship recipients.

The following guidelines will be used to assess APR Scholarship applications:

      1. Is the applicant a current PRSA SD/IC member residing in chapter’s geographic territory?
      2. Has the applicant successfully advanced from Readiness Review in the calendar year of the application?
      3. How does the applicant demonstrate a clear commitment to APR process?
      4. Is the applicant covering costs of the APR exam primarily as a personal expense?
      5. Is the applicant active in the local or national public relations industry (e.g. participates in PRSA or other industry events, contributes to PRSA or other PR publications/programs/research, works with PR students, etc.)

 

 

 

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