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April 2018

PRSA Western District Conference

April 12 - April 13
Coors Field, 2001 Blake Street
Denver, CO 80205 United States

Save the date for the PRSA Western District Conference April 12 to 13 in Denver, Colorado. (Please use the below link for registration as the San Diego/Imperial Counties Chapter earns $25 per registration made through this link!) Register The Public Relations Society of America is the largest public relations organization in the world, with more than 22,000 members nationwide. The Western District is one of 10 regions established by PRSA and covers 11 chapters in five western states comprising more…

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Lunch & Learn: Millennial Marketing & Trendspotting

April 17 @ 11:30 am - 1:00 pm
Union CoWork – East Village, 704 J Street
san Diego, CA 92101 United States
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Register Millennials are one of the most stereotyped and hard-to-reach, yet highly-coveted audiences. How can a brand gain authenticity, trust and brand loyalty from this influential demographic? Matt Prince, Sr. Manager of public relations for Taco Bell Corp, will share insights on how the he’s used social listening and online engagement to breakthrough. At this luncheon event, learn how he’s used these tools to spot trends, helping create the next big breakthrough PR idea. Prince will also discuss the importance…

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Lunch & Learn: William Lopez of Alternative Strategies

April 26 @ 12:00 pm - 1:00 pm
Alternative Strategies, 3180 University Avenue #640
San Diego, CA 92104 United States
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Register About the Event Ever tasted Breakfast Republic's Jurassic Pork, partied at Music Box or stayed at Hotel Indigo? PRSA SD/IC New Pros is giving you the opportunity to take a tour of the agency that's behind these companies' success, which will be led by the founder, William Lopez. Alternative Strategies is an award-winning, full-service communications firm that offers a wide range of services, such as PR, graphic design, special events, advertising and marketing. From representing restaurants to airlines to…

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May 2018

May Mixer

May 17 @ 5:00 pm - 7:00 pm
Wonderland Ocean Pub, 5083 Santa Monica Avenue
San Diego, CA 92107 United States
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The sun is out and summer is just weeks away. Kick off everyone's favorite season with a social that brings together public relations professionals from across industries in an classic San Diego setting.    Wonderland in Ocean Beach hosts our May Mixer Thursday, May 17 from 5 to 7 p.m. This casual, connection-oriented social includes free appetizers and happy hour priced drinks of your choice.    Whether you're looking for a new job, hoping to land a new client, considering a career…

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June 2018

FREE USS Carl Vinson Media Department Tour (Members Only)

June 6 @ 12:45 pm - 2:30 pm
Naval Air Station North Island San Diego, CA 92135 United States + Google Map

Ever wonder how a United States Navy aircraft carrier handles PR? Us too. Attend this members-only tour of the USS Carl Vinson. Led by Dave Bennett, APR, public affairs officer for the U.S. Navy and PRSA SD/IC member, this tour will bring the scope and mission of an aircraft carrier to light and show the public relations capabilities of an on-ship media department: print shop, TV studio, graphics department, and more. This event is open to PRSSA, UCSD UCS, or…

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Rapid Response Communication: How companies, government agencies and nonprofits can educate and activate the public quickly.

June 14 @ 11:30 am - 1:00 pm
City of Carlsbad Faraday Center, 1200 Carlsbad Village Drive
Carlsbad, CA 92008 United States
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A crisis. A product launch. An important announcement. There are many occasions in which public relations professionals need to get the word out — fast.  Attend the next PRSA professional development event in Carlsbad to learn how to disseminate your key messages in timely and effective ways. Rapid Response Communication: how companies, government agencies and nonprofits can educate and activate the public quickly will include a panel discussion with professionals who have been in the trenches for some of the most pressing outreach opportunities…

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San Diego Zoo’s Rockin’ PR Practices

June 27 @ 5:30 pm - 7:30 pm
San Diego Zoo – Rondavel Room, 2920 Zoo Drive
San Diego, CA 92101 United States
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Ever see a penguin bask in the San Diego sun? Like PR professionals, they are highly adaptable, and, over time, have evolved to adapt to the heat of Africa... and San Diego. Kick off summer with PRSA SD/IC New Pros at the San Diego Zoo on Wednesday, June 27 from 5:30–7:30 PM. This event will feature presentations by the San Diego Zoo Global PR team on their marketing strategy and timeline for their newest exhibit, Africa Rocks. Following the presentation, attendees will…

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July 2018

PRSA New Member Breakfast

July 10 @ 8:00 am - 9:00 am
Corner Bakery Café, 1025 Camino De La Reina #3
San Diego, 92108
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Are you new to the PR industry, local chapter or looking to expand your network and connect with the local chapter? Come meet board members and other PR pros at our New Member Breakfast on Tuesday, July 10 from 8 to 9 a.m. at Corner Bakery in Mission Valley! Enjoy complimentary coffee and breakfast while networking with other new members and experienced professionals - our treat! Learn about all the benefits of PRSA membership and get connected with the local PRSA…

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Command This: Using Social Command Centers & Digital Newsrooms to Drive Strategy

July 20 @ 11:30 am - 1:00 pm
Sharp HealthCare, 8695 Spectrum Center Blvd.
San Diego, CA 92123 United States
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Having real-time reliable data and feedback can help organizations better engage with thier customers and prospects via social media and digital communications. But capturing that data and turning it into actional public relations and marketing strategies can be challenging in today's ever changing landscape. Launched in 2016 to showcase Sharp's commitment to digital innovation and exceptional care, the health system created it's Customer & Media Engagement Center. The CMEC centralizes the organization's social media, digital newsroom and media relations activities…

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New Pros Social @ PB AleHouse

July 30 @ 4:00 pm - 6:00 pm
PB AleHouse, 721 Grand Avenue
San Diego, 92109 United States
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Join us for a relaxing evening after a hard day of work at PB AleHouse on Monday, July 30 from 4-6pm. Enjoy sipping on a glass of your favorite well drink or a House brewed beer while overlooking the Pacific Ocean with new and existing PR friends. We will be located on their downstairs patio to the right, so pull up a chair and get ready to have fun! A complimentary beer or well drink comes with the purchase of…

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